We Can Help You Design Frustration Free Packaging
Our In House Packaging Designers Can Take the Frustration Out of Your Packaging
- Employ recycled packaging materials
- Eliminate excess packaging
- Eliminate secondary packaging, especially separate shipping boxes
- Employ easy opening packages that require no knives or tools
The program has gained a lot of steam in recent months, presenting a challenge and an opportunity to merchandisers of consumer products. Amazon now has a listing of products that use Frustration Free Packaging, and actively solicits user feedback on packaging – a strong influencer for potential customers.
There is no question that U.S. consumers place a high value on eco friendly packaging and safe, easy to open packages. When a retailer with the market power of Amazon draws attention to these issues, their importance will grow even larger.
Frustration Free Packaging Is an Opportunity
To date, 30 Amazon vendors and 350 products employ Frustration Free Packaging – a fraction of Amazon’s total offering. There is still time to get into the program early and win new customers.
For manufacturers of consumer packaged goods (CPG) that do not sell through Amazon, opportunities exist as well. The Frustration Free Packaging initiative will change the mindset of consumers, making packaging a key buying consideration regardless of where products are purchased.
How We Can Help
The program is aimed at doing away with many widely used packaging materials, including clamshell packaging, blister packaging, wire ties, and even traditional RSC corrugated shipping containers. Our longstanding commitment to sustainable packaging, along with our rich experience in designing user friendly and attractive packaging, put us in an excellent position to assist you in developing designs that meet the Amazon certification standard – and likely reduce packaging cost at the same time. Please contact us to discuss how we can work together to make your packaging sell your products.
Learn more about Amazon Frustration Free Packaging.
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Packaging Materials, Packaging Equipment, Packaging Solutions
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