Kit packaging solutions involves packing individual items together to create a single product – for example, packaging an electronic device with a handful of accessories, or packaging cosmetics with a free makeup bag. Kitting is a useful packaging solution that can help reduce costs and improve a product’s marketing campaign. Here, we’ll explore the benefits of kit packaging.
- Reduce costs: Kitting items together can help cut shipping and inventory costs. Packaging items in kits, rather than separately, helps to reduce space within shipping loads and allows for more cost-effective shipments. In addition, kit packaging also helps to reduce inventory space on the retail shelf, so retailers can stock more products and increase sales. Consumers also save on kit products, paying for multiple parts at a more affordable price than paying for each item on its own.
- Improve marketing: Kit assemblies are ideal for promotional items, such as products with free gifts or a buy-one-get-one-free special. Kits with eye-catching designs, convenient packaging and affordable prices will draw customers’ attention. Kit packaging is especially popular during the holidays, as many smaller items can be packaged together as a single gift.
At Pioneer Packaging, we offer kit packaging solutions among our wide range of packaging services – from order fulfillment to in-house packaging design. We also operate and sell state-of-the-art packaging equipment that help increase packaging production and improve the overall process.
No related posts.