Trapped Blisters are a Great Alternative to Clamshell Packaging
We recently wrote about our new H-Loc Trapped Blister, which is an outstanding clamshell packaging alternative. What’s driving the tremendous interest in this new retail and display packaging design?
Club stores and big box retailers are on a mission to reduce incoming packaging materials and increase the use of sustainable packaging materials. The Walmart Packaging Scorecard has been around since 2006 and continues to have enormous impact on the entire supply chain. The trapped blister design and composition minimize packaging material mass and maximize sustainability – a perfect fit for today’s economy minded and environmentally minded consumer.
Amazon’s Frustration-Free Packaging program tackles another major, top-of-mind packaging issue: convenience. Standard clamshell packaging is notoriously difficult to open and not particularly easy to dispose of. The line of H-Loc Trapped Blisters are recycled, recyclable, and comparatively easy to open. It’s difficult to make a good business case for frustration-filled packaging when frustration-free packaging is readily available!
Tied to the issue of convenience is the related and perhaps more important issue of safety. Believe it or not, people are injured every year opening clamshells. Whenever scissors or knives are involved in daily chores, as they are when opening clamshells, accidents can occur. The plastic itself, when torn or cut, create sharp edges that can cause injury. Simplicity and safety are at the core of the trapped blister design. Again, packaging design with the end user in mind makes the difference.
To sum all this up, we believe our H-Loc Trapped Blister will help the cause for our customers in a number of very significant ways.
- Conforming to club store standards will attract more high volume business.
- Using customer-friendly packaging generates more sales and more repeat sales.
- Using eco-friendly packaging helps firms be better corporate citizens.
Contact us today to learn more about the H-Loc Trapped Blister.
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Packaging Materials, Packaging Equipment, Packaging Solutions
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